Video
Optimising Commerce: Integrating Retail Media Networks with Data-Driven Marketing
This ATS Singapore 2025 panel unpacked how leading brands and agencies are transforming retail strategies by merging commerce media with analytics to power omnichannel customer experiences. Our industry experts will explore leveraging first-party data, AI-powered campaign optimisation, and navigating APAC's [...]
Unlocking the Future of Entertainment in CTV
This special panel, recorded at ATS Singapore 2025, looks at the rise of Connected TV (CTV), and how brands can deliver highly targeted and immersive advertising that resonates with viewers. Ad tech and martech innovations are transforming consumer engagement in [...]
Mastering Incrementality: Essential Strategies for Brands to Compete
This special panel recorded at ATS Singapore 2025 discusses the importance of incrementality for brands aiming to stand out in the ad-dominated landscapes of walled gardens. Our experts explore how incrementality helps avoid wasted ad spend by identifying genuine new [...]
Building Privacy-First, Resilient Solutions for a Safer Digital Future
APAC countries are adopting strict privacy regulations, driving the development of innovative, privacy-centric technologies that reduce reliance on traditional cookies. Cutting-edge solutions are being implemented, while businesses prioritise consumer trust by embracing privacy-first strategies to build stronger relationships. Cross-industry collaborations [...]
ATS Singapore 2025: Understanding Collective Value in Practice
Recorded at ATS Singapore 2025, this dynamic conversation explores how platforms, publishers, and brands are translating collective value into action - rethinking performance, designing with intent, and building better infrastructure for the future of connected media in Southeast Asia. Speakers [...]
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"Technology is a Human Shift": A Coffee With Lea Karam, Mindscope
In this episode of "A Coffee With...", ExchangeWire's John Still is joined by Lea Karam, founder and CEO of Mindscope, to discuss how behavioural insights can be used across the modern advertising industry. How companies can use behavioural insights to get [...]
"We're Seeing Huge Growth in Commerce Media": Hannah Buitekant, dmg media at Cannes 2025
Hannah Buitekant, chief commercial digital officer at dmg media, joins us in sunny Cannes to discuss commerce media, quality publishing, and bringing content to life for consumers. She looks at: Creating deep engagement with consumers The latest trends and innovations [...]
"You Can't Be Scared of Tech": Rob Bradley, CNN at Cannes 2025
We caught up with Rob Bradley, Senior Vice President - Digital Revenue, Strategy and Operations of CNN at Cannes 2025. High above the La Croisette, Rob met our head of content, John Still, to chat all things publishing at Cannes [...]
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"Advertising Needs to Be Reinvented.": Laura Desmond, CEO of Smartly at Cannes 2025
Laura Desmond, CEO at Smartly, welcomes ExchangeWire's John Still to Smartly's beautiful rooftop overlooking La Croisette. Tune in as Laura looks at advertising's AI future, and how we need to harness it to help them serve audiences better, faster and in [...]
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